Other Services
Social Media Case Studies
Celebricious.com
Celebricious.com is a blog we created from scratch; we completed the layout design and gave the blog a branding, the categories for the articles, the images which are used on each post and the opportunity to add videos and offer advertising on the website.
When the blog started it had no content on there and there was no traffic to the website, so we built it completely from scratch and started to add daily content using keywords which were usually celebrity names, so when these names are typed into the search engines the more content on the website the higher the chances of the website coming up for information which is being searched.
The Celebricious blog’s traffic has grown considerably over the past 6 months and the website is now receiving over 1,000 unique visitors a day, due to us managing the blog and adding daily content.
This is also generating natural back links through other websites linking to the blog, and individuals are also continuously social bookmarking our articles, all these factors contribute to the exposure of the blog online.
As traffic increased to the blog the opportunity for offering affiliate advertising arose, so businesses which believe could sell their products/services on the blog can advertise through the advertising space offered, and obviously as we have the stats to show the traffic going to the site, the potential is there showing how many people can view the advert.
Protouch
Protouch are the leading manufacturer and distributor of touch screen equipment in Europe, and due to their understanding of the balance between aesthetics and functionality they are at the forefront of the market, supplying to every industry.
The company is already on page one of Google for many search terms related to touch screen technology and they were interested in supplying daily content to their site regarding news about new products, events and who is using touch screen technology.
We have helped them to do this by offering to supply them with daily content for the news section of their website, which is posted every day without fail and contains information about touch screens technology in all different areas of business, including tourism/transport, retail, hospitality, local services and banking.
This service allows the Protouch website to tell the search engines that new content is being added each day, and that it is relevant to the keyword search terms that the company targets, so it is perfect for search engine optimization purposes, as well as providing readers with interesting and informative information on a daily basis on the technology Protouch provides.
Cosmetic Surgeon
http://www.cosmeticsurgeon.co.uk
A great way to increase traffic to your website is to add a blog, which you will have to update continuously with relevant and keyword rich content for it to benefit the website, and this is what we did for one of our clients Cosmetic Surgeon.co.uk.
The blog has kept continuous traffic to the site through previous articles, which have been posted, and adding the daily content, as the search engines trawl for new content that they recognise will help people who are using the engines for searching.
The cosmetic surgeon blog is updated every few days, but to make a strong starting point we had to promote the blog to begin the exposure, we did this by creating an interesting article that would attract a lot of attention from all types of individuals to bring traffic to the website.
An interesting article is something that is quirky, informative and relevant to the subject matter, so within the cosmetic surgeon blog we incorporated an article about best and worst celebrity plastic surgery cases, including before and after photographs along with informative descriptions of the ‘work done’ and a ‘was it worth it poll’ to allow readers to interact with the content.
Once the article was complete we delivered the process of social bookmarking and promoted the article online using other blogs, this got it onto the homepage of the bookmarking website ‘Digg’ and traffic still comes from this particular campaign now.